Misconceptions About Email Branding and Onletterhead
I am going to take a step back and outline a few of the most
common misconceptions of our product and Branded Email as a whole.
1. Branded Email Is Like Those Email Newsletters I Get Right?
In a way yes, but more so, no. Branded email, in essence is an
HTML representation of what you are trying to convey. This meaning,
companies who produce these newsletters use HTML to include tables
and frames as well as pictures, animations and special effects.
Our system works very easy. You type out your message, fill in
the "To" box, fill in the "Subject" box, select
what template you want to send your email on, select your signature
and click send. You have the choice of four templates to use:
Letterhead
Postcard
Thank You Note
Personal Memo
There is no programming involved on your end. Your templates
are developed on signup and are generated on the fly when you
send your message. You can send an email on your branded email
in seconds compared to the hours it would take an experience coder
to develop a newsletter.
2. Branded Email is where I put my picture in it right?
Some companies view it this way but we do not. How is your picture
in your email branding your company? If you are a real-estate
agent, we understand the need but the picture is not the message.
The picture is an identifying mark and the branding is the whole
solution. Branding, to be effective, must include all of the core
elements you and your company stand for.
3. I Can Do This With What I Am Currently Using, Why Should I
Use Something Else?
You can do this with your current email program, you can even
do this with simple notepad but the question is, why are you not
doing it? It is very complex coding that makes a system very easy
to use. We can probably build a car, there isn't that much to
the basic elements but why would we try? Our product spent two
years in development refining itself before we hit the market.
It is easy to use, evokes excellent responses and above all, it
works and will work for you.

|